YETI Holdings, Inc. (YETI)

Latest Insider Confidence Score

2026Q1

53.7
Bullish

Company insider confidence (by quarter)

2018Q4 2026Q1

Largest shareholders

Insider Role (last 12 mo) Shares held Filed at
Options Ice, Lp 10% Owner 6,566,424 May 15, 2019
Options Ice GP, LLC 10% Owner 6,566,424 May 15, 2019
Seiders Ryan R 10% Owner 5,103,673 Nov 13, 2019
RRS Ice 2, LP 10% Owner 5,103,673 Nov 13, 2019
RRS ICE Management, LLC 10% Owner 5,103,673 Nov 13, 2019

Recent buy/sell transactions

Exec date Filing date Insider Role Signal Confidence Shares % of shares Under plan? Amount (USD)
Feb 24, 2026 Feb 26, 2026 Barksdale Bryan C. SVP, CLO and Secretary Sell 46.3 -1,092 -1.33% ✗ $49.6K
Feb 24, 2026 Feb 26, 2026 Reintjes Matthew J CEO Sell 40.0 -12,277 -2.08% ✗ $557.9K
Feb 24, 2026 Feb 26, 2026 Duff Martin SVP, Supply Chain & Operations Sell 46.3 -607 -1.15% ✗ $27.6K
Feb 23, 2026 Feb 25, 2026 Bomar Scott C CFO Neutral 90.0 +75,343 100.00% ✗ -
Feb 25, 2026 Bomar Scott C CFO Neutral 52.5 - 0.00% ✗ -
Feb 20, 2026 Feb 24, 2026 Reintjes Matthew J CEO Sell 100.0 +225,232 61.62% ✗ $6M
Feb 20, 2026 Feb 24, 2026 McMullen Michael John CFO Sell 97.5 +24,860 45.53% ✗ $773.9K
Feb 20, 2026 Feb 24, 2026 Duff Martin SVP, Supply Chain & Operations Sell 97.5 +20,298 62.57% ✗ $350.8K
Feb 20, 2026 Feb 24, 2026 Barksdale Bryan C. SVP, CLO and Secretary Sell 97.5 +27,674 50.65% ✗ $626.5K
Feb 17, 2026 Feb 19, 2026 Duff Martin SVP, Supply Chain & Operations Sell 42.5 -2,217 -6.40% ✗ $106.4K
Feb 17, 2026 Feb 19, 2026 Barksdale Bryan C. SVP, CLO and Secretary Sell 42.5 -1,755 -3.11% ✗ $84.3K
Feb 17, 2026 Feb 19, 2026 Reintjes Matthew J CEO Sell 40.0 -5,881 -1.58% ✗ $282.3K
Feb 17, 2026 Feb 19, 2026 McMullen Michael John CFO Sell 42.5 -2,251 -3.96% ✗ $108.1K
Dec 11, 2025 Dec 15, 2025 Barksdale Bryan C. SVP, CLO and Secretary Sell 22.5 -9,756 -14.75% ✓ $442.1K
Nov 21, 2025 Nov 25, 2025 Duff Martin SVP Supply Chain & Operations Sell 46.3 -701 -1.98% ✗ $27K
Aug 25, 2025 Aug 27, 2025 Duff Martin SVP Supply Chain & Operations Sell 46.3 -399 -1.12% ✗ $14.2K
Aug 25, 2025 Aug 27, 2025 Reintjes Matthew J CEO Sell 47.5 -1,754 -0.47% ✗ $62.3K
Aug 25, 2025 Aug 27, 2025 McMullen Michael John CFO Sell 46.3 -834 -1.45% ✗ $29.6K
Aug 25, 2025 Aug 27, 2025 Barksdale Bryan C. SVP, CLO and Secretary Sell 46.3 -676 -1.01% ✗ $24K
Aug 18, 2025 Aug 20, 2025 Reintjes Matthew J CEO Sell 45.0 -2,063 -0.55% ✗ $71.1K
Aug 18, 2025 Aug 20, 2025 McMullen Michael John CFO Sell 48.8 -454 -0.78% ✗ $15.6K
Aug 18, 2025 Aug 20, 2025 Duff Martin SVP Supply Chain & Operations Sell 46.3 -414 -1.14% ✗ $14.3K
Aug 18, 2025 Aug 20, 2025 Barksdale Bryan C. SVP, CLO and Secretary Sell 48.8 -343 -0.51% ✗ $11.8K
May 21, 2025 May 23, 2025 Duff Martin SVP Supply Chain & Operations Sell 46.3 -701 -1.90% ✗ $20.8K
May 7, 2025 May 9, 2025 GIBEAU FRANK D Director Neutral 52.5 - 0.00% ✗ -
May 1, 2025 May 5, 2025 SHEARER ROBERT K Director Neutral 90.0 +13,404 27.53% ✗ -
May 1, 2025 May 5, 2025 KATZ ROBERT A Director Neutral 90.0 +5,467 110.65% ✗ -
May 1, 2025 May 5, 2025 Welander Jan Magnus Director Neutral 90.0 +9,171 1356.66% ✗ -
May 1, 2025 May 5, 2025 Kelley Mary Lou Director Neutral 90.0 +5,467 17.28% ✗ -
May 1, 2025 May 5, 2025 GIBEAU FRANK D Director Neutral 90.0 +5,467 27.74% ✗ -
May 1, 2025 May 5, 2025 Axelrod Elizabeth L Director Neutral 90.0 +9,523 192.73% ✗ -
May 1, 2025 May 5, 2025 MCCOY DUSTAN E Director Neutral 90.0 +5,467 18.65% ✗ -
May 1, 2025 May 5, 2025 Dean Alison Director Neutral 90.0 +5,467 45.50% ✗ -
May 1, 2025 May 5, 2025 Arens Arne Director Neutral 90.0 +5,467 1223.04% ✗ -
Mar 24, 2025 Mar 26, 2025 Welander Jan Magnus Director Neutral 90.0 +676 100.00% ✗ -
Mar 26, 2025 Welander Jan Magnus Director Neutral 52.5 - 0.00% ✗ -
Mar 24, 2025 Mar 26, 2025 arens arne Magnus Director Neutral 90.0 +446 44600.00% ✗ -
Mar 26, 2025 arens arne Magnus Director Neutral 52.5 - 0.00% ✗ -
Feb 24, 2025 Feb 26, 2025 Barksdale Bryan C. SVP, CLO and Secretary Sell 48.8 -676 -1.00% ✗ $25.1K
Feb 24, 2025 Feb 26, 2025 Duff Martin SVP Supply Chain & Operations Sell 46.3 -394 -1.06% ✗ $14.6K
Feb 24, 2025 Feb 26, 2025 McMullen Michael John CFO Sell 46.3 -834 -1.41% ✗ $30.9K
Feb 24, 2025 Feb 26, 2025 Reintjes Matthew J CEO Sell 47.5 -1,754 -0.47% ✗ $65.1K
Feb 18, 2025 Feb 20, 2025 Reintjes Matthew J CEO Sell 100.0 +37,402 11.02% ✗ $1M
Feb 18, 2025 Feb 20, 2025 McMullen Michael John CFO Sell 82.5 +1,125 1.94% ✗ $77.2K
Feb 18, 2025 Feb 20, 2025 Duff Martin SVP Supply Chain & Operations Sell 46.3 -980 -2.56% ✗ $37.7K
Feb 18, 2025 Feb 20, 2025 Barksdale Bryan C. SVP, CLO and Secretary Sell 90.0 +3,678 5.73% ✗ $102.8K
Feb 14, 2025 Feb 19, 2025 Reintjes Matthew J CEO Neutral 90.0 +33,962 11.11% ✗ -
Feb 14, 2025 Feb 19, 2025 McMullen Michael John CFO Neutral 90.0 +11,967 26.08% ✗ -
Feb 14, 2025 Feb 19, 2025 Duff Martin SVP Supply Chain & Operations Neutral 90.0 +10,823 39.47% ✗ -
Feb 14, 2025 Feb 19, 2025 Barksdale Bryan C. SVP, CLO and Secretary Neutral 90.0 +9,074 16.47% ✗ -
Dec 11, 2024 Dec 13, 2024 McMullen Michael John CFO Sell 48.8 -747 -1.60% ✓ $33.6K
Nov 21, 2024 Nov 25, 2024 Duff Martin SVP Supply Chain & Operations Sell 46.3 -701 -2.49% ✗ $27K
Aug 29, 2024 Sep 3, 2024 McMullen Michael John CFO Sell 48.8 -748 -1.58% ✓ $29.9K
Aug 26, 2024 Aug 28, 2024 Reintjes Matthew J CEO Sell 45.0 -1,754 -0.57% ✗ $71.8K
Aug 26, 2024 Aug 28, 2024 McMullen Michael John CFO Sell 46.3 -834 -1.73% ✗ $34.1K
Aug 26, 2024 Aug 28, 2024 Duff Martin SVP Supply Chain & Operations Sell 46.3 -399 -1.40% ✗ $16.3K
Aug 26, 2024 Aug 28, 2024 Barksdale Bryan C. SVP, CLO and Secretary Sell 46.3 -676 -1.21% ✗ $27.7K
Aug 19, 2024 Aug 21, 2024 McMullen Michael John CFO Sell 52.5 -101 -0.21% ✗ $4.1K
Aug 19, 2024 Aug 21, 2024 Reintjes Matthew J CEO Sell 51.3 -1,115 -0.36% ✗ $45.5K
Aug 19, 2024 Aug 21, 2024 Barksdale Bryan C. SVP, CLO and Secretary Sell 52.5 -205 -0.37% ✗ $8.4K
May 21, 2024 May 23, 2024 Duff Martin SVP Supply Chain & Operations Sell 46.3 -701 -2.40% ✗ $28.1K
May 7, 2024 May 9, 2024 Kelley Mary Lou Director Neutral 90.0 +4,990 18.72% ✗ -
May 7, 2024 May 9, 2024 SHEARER ROBERT K Director Neutral 90.0 +10,123 26.25% ✗ -
May 7, 2024 May 9, 2024 Axelrod Elizabeth L Director Neutral 90.0 +4,077 471.88% ✗ -
May 7, 2024 May 9, 2024 MCCOY DUSTAN E Director Neutral 90.0 +4,077 16.16% ✗ -
May 7, 2024 May 9, 2024 GIBEAU FRANK D Director Neutral 90.0 +4,077 26.08% ✗ -
May 7, 2024 May 9, 2024 KATZ ROBERT A Director Neutral 90.0 +4,077 471.88% ✗ -
May 7, 2024 May 9, 2024 Dean Alison Director Neutral 90.0 +4,077 51.35% ✗ -
Feb 16, 2024 Mar 8, 2024 Reintjes Matthew J CEO Neutral 90.0 +31,442 18.83% ✗ -
Feb 26, 2024 Feb 28, 2024 Ahmad Syed Faiz Chief Commercial Officer Sell 46.3 -1,020 -1.43% ✗ $39.6K
Feb 26, 2024 Feb 28, 2024 Barksdale Bryan C. SVP, CLO and Secretary Sell 42.5 -1,350 -2.35% ✗ $52.4K
Feb 26, 2024 Feb 28, 2024 Duff Martin SVP Supply Chain & Operations Sell 46.3 -941 -3.12% ✗ $36.5K
Feb 26, 2024 Feb 28, 2024 Reintjes Matthew J CEO Sell 42.5 -3,508 -1.02% ✗ $136.1K
Feb 26, 2024 Feb 28, 2024 McMullen Michael John CFO Sell 42.5 -1,668 -3.34% ✗ $64.7K
Feb 16, 2024 Feb 21, 2024 McMullen Michael John CFO Sell 91.3 +13,152 35.72% ✗ $35.3K
Feb 16, 2024 Feb 21, 2024 Reintjes Matthew J CEO Sell 97.5 +81,977 31.36% ✗ $359.1K
Feb 16, 2024 Feb 21, 2024 Barksdale Bryan C. SVP, CLO and Secretary Sell 95.0 +13,097 29.61% ✗ $72.9K
Feb 16, 2024 Feb 21, 2024 Duff Martin SVP Supply Chain & Operations Neutral 90.0 +8,627 40.06% ✗ -
Feb 15, 2024 Feb 20, 2024 Ahmad Syed Faiz Chief Commercial Officer Sell 42.5 -2,981 -4.01% ✗ $123.8K
Feb 12, 2024 Feb 14, 2024 McMullen Michael John CFO Sell 52.5 -126 -0.34% ✗ $6.2K
Feb 12, 2024 Feb 14, 2024 Reintjes Matthew J CEO Sell 47.5 -1,066 -0.41% ✗ $52.2K
Feb 12, 2024 Feb 14, 2024 Barksdale Bryan C. SVP, GC and Secretary Sell 48.8 -286 -0.64% ✗ $14K
Dec 19, 2023 Dec 21, 2023 Axelrod Elizabeth L Director Neutral 90.0 +864 100.00% ✗ -
Dec 19, 2023 Dec 21, 2023 KATZ ROBERT A Director Neutral 90.0 +864 100.00% ✗ -
Dec 21, 2023 Axelrod Elizabeth L Director Neutral 52.5 - 0.00% ✗ -
Dec 21, 2023 KATZ ROBERT A Director Neutral 52.5 - 0.00% ✗ -
Nov 21, 2023 Nov 22, 2023 Duff Martin SVP Supply Chain & Operations Sell 42.5 -1,401 -6.11% ✗ $59.6K
Aug 30, 2023 Sep 1, 2023 McMullen Michael John CFO Sell 32.5 -2,460 -6.24% ✓ $118.3K
Aug 18, 2023 Aug 22, 2023 Reintjes Matthew J CEO Sell 47.5 -1,116 -0.42% ✗ $50.7K
Aug 18, 2023 Aug 22, 2023 McMullen Michael John CFO Sell 52.5 -102 -0.26% ✗ $4.6K
Aug 18, 2023 Aug 22, 2023 Barksdale Bryan C. SVP, GC and Secretary Sell 52.5 -205 -0.46% ✗ $9.3K
Aug 15, 2023 Aug 17, 2023 Ahmad Syed Faiz Chief Commercial Officer Sell 40.0 -8,396 -10.14% ✗ $384.1K
Aug 14, 2023 Aug 16, 2023 Barksdale Bryan C. SVP, GC and Secretary Sell 48.8 -235 -0.52% ✗ $10.6K
Aug 14, 2023 Aug 16, 2023 Reintjes Matthew J CEO Sell 45.0 -1,642 -0.62% ✗ $73.8K
Aug 14, 2023 Aug 16, 2023 McMullen Michael John CFO Sell 52.5 -104 -0.26% ✗ $4.7K
Jul 31, 2023 Aug 2, 2023 McMullen Michael John CFO Sell 52.5 -127 -0.32% ✗ $5.4K
May 4, 2023 May 8, 2023 SHEARER ROBERT K Director Neutral 90.0 +7,003 22.19% ✗ -
May 4, 2023 May 8, 2023 MCCOY DUSTAN E Director Neutral 90.0 +2,801 12.49% ✗ -
May 4, 2023 May 8, 2023 Kelley Mary Lou Director Neutral 90.0 +4,960 22.87% ✗ -
May 4, 2023 May 8, 2023 GIBEAU FRANK D Director Neutral 90.0 +2,801 21.83% ✗ -